PressLux Launches Pay-Per-Use Credits, Replacing PR Subscriptions
PressLux prices every step in credits with no subscription, so companies that send a few releases a year pay only for what they use.
PressLux
PressLux has adopted a pay-per-use credit model in place of the subscriptions and annual contracts common in the PR-tech market. Drafting, outlet research, journalist matching, and distribution are each priced in credits, and customers spend only on the steps they choose to use.
The model is aimed at companies that publish a handful of releases a year and find enterprise journalist databases and agency retainers oversized for their needs.